Slay Privacy Policy

Last updated: September 20, 2025

1. Introduction

9-9-7, Inc., its subsidiaries and affiliates (collectively “Slay”, “us”, “we”, or “our”) operates the Slay mobile application, which allows users to participate in image-based competitions with friends and other users via invitations and shared links (our “Services”).

We are committed to protecting your privacy. This Privacy Policy (“Policy”) describes how we collect, process, share and safeguard Personal Data that is collected through or in connection with the Services. It also tells you about your rights and choices with respect to your Personal Data, and how you can contact us if you have any questions or concerns.

2. Personal Data we collect

• Account information: We collect your phone number, full name, and birthday (day and month).
• Contact information of your friends: With your permission, Slay may access your mobile contact list to connect you with people you know.
• Photos and videos: When you send media in competitions, metadata like file type, size, and timestamp may also be collected.
• Correspondence: Any data you provide when contacting us (name, email, phone, message content).
• Payment information: Handled by third-party payment processors in accordance with their policies.
• Chat messages and reactions: Content you send in chat and reactions, which may be reviewed for safety reasons.
• Device & Usage data: Information like OS, browser, IP address, device model, language, carrier, pages viewed, time spent, navigation paths, and access times.

3. How we use your Personal Data

• To provide you with the Services
• To provide special features (e.g., rankings, badges, highlights)
• To sync your mobile contact list (with consent)
• To provide support and respond to requests
• To communicate with you (announcements, updates, alerts)
• To send marketing and promotional messages
• To measure advertising effectiveness
• To show you ads via third-party partners
• To improve and monitor the Services
• To analyze trends and usage
• To enforce Terms and Conditions and comply with law
• For aggregation and anonymization

4. How we disclose your Personal Data

• Affiliates and subsidiaries
• Service Providers (analytics, hosting, IT, support)
• Advertising Partners
• Advisors (legal, tax, consultants)
• Legal Authorities when required by law
• Business Transactions (mergers, acquisitions, asset sales)

5. Your rights and choices

• Opt-out of marketing communications
• Limit online tracking (Do Not Track)
• Request access, correction, or deletion of your data
• Request portability of your data
• Withdraw previously given consent
• Exercise additional rights under EEA/UK law

6. International data transfers

Your data may be transferred outside your country (e.g., to the United States). Safeguards will be applied in compliance with applicable laws.

7. Children’s privacy

Our Services are not directed to children under 13, and we do not knowingly collect Personal Data from them.

8. Retention of Personal Data

We retain Personal Data only for as long as necessary to fulfill purposes, comply with laws, or until you withdraw consent.

9. Security of Personal Data

We use reasonable technical and organizational measures to protect data, but cannot guarantee 100% security.

10. Links to other sites

The Services may contain links to third-party websites. We are not responsible for their content or privacy practices.

11. Changes and updates

This Policy may be updated from time to time. Changes are effective once posted on this page.

12. Contact us

9-9-7, Inc. is the data controller responsible for your Personal Data. Contact us at: privacy@slayapp.io